It’s simple really: You wear warmer, heavier clothes in winter and lighter, breezier ones in summer. So it makes sense that your scent would need a winter overhaul too. Plus, the change of season is also an excellent excuse to start building a proper fragrance wardrobe - right?
Light, citrusy summer florals won’t have the same effect in winter, and because the weather is drier (and you're wearing more layers) you also won’t be able to smell them as strongly. If florals are your go-to smell, look for heavier, earthier-smelling versions like rose, tuberose, iris or jasmine. Or, opt for a scent that includes a mix of oriental or spicy notes to warm it up.