Skip to main content
Free shipping within Australia over $55
MU Australia
0
  • Just Landed
  • Bath + Body
    • Bath + Body Oil
    • Bath Salts, Scrubs + Soaks
    • Body Lotion
    • Body Wash
    • Bubble Bath
    • Deodorant
    • Foot Care
    • Hand Care
    • Hand Sanitiser
    • Hand Wash
    • Soap
  • Beauty + Skincare
    • Cleansers + Scrubs
    • Cosmetics
    • Face Masks
    • Face Oil + Creams
    • Lips
    • Nail Care
    • Sunscreen + After Sun Care
    • Toners + Serums
  • Candles
  • Eco Home
  • Fragrance
    • Cream Perfume
    • Demeter Fragrance Library
    • Demeter Fragrance Library Samplers
    • Natural Fragrance
    • Perfume | EDP
    • Rollerballs + Mini's
    • Zodiac Collection
  • Gift Sets
  • Home
    • Accessories
    • Candles
    • Greeting Cards
    • Incense
    • Reed Diffusers
    • Room Spray + Car Scent
  • Kids + Bubs
    • Kids all Ages
    • Mum + Bub
  • Men's
    • Body + Hand Cream
    • Body + Hand Wash
    • Body Scrubs
    • Deodorant
    • Gifts
    • Hair, Beards + Moustache
    • Face Care
    • Fragrance
    • Home Fragrance
    • Sunscreen + After Sun Care
  • Natural
    • Aromatherapy
    • Body Care
    • Cosmetics
    • Deodorant
    • Everyday Essentials
    • Skincare
      • Toner, Oil + Serums
      • Moisturisers
      • Cleansers
    • Sun Care
    • Fragrance
    • Hair Care
    • Hand Care
    • Home Fragrance
    • Lip Care
    • Man Care
    • Nail Care
    • Pregnancy Care, Kids + Baby
    • Vegan
  • Sunscreen
  • Wellness
  • On Sale
  • Our Best Sellers
  • Our Brands
  • The Beauty Edit
  • Scent Focus - Winter
MU Australia
0
Cart0
  • Just Landed
  • Bath + Body
    • Bath + Body Oil
    • Bath Salts, Scrubs + Soaks
    • Body Lotion
    • Body Wash
    • Bubble Bath
    • Deodorant
    • Foot Care
    • Hand Care
    • Hand Sanitiser
    • Hand Wash
    • Soap
  • Beauty + Skincare
    • Cleansers + Scrubs
    • Cosmetics
    • Face Masks
    • Face Oil + Creams
    • Lips
    • Nail Care
    • Sunscreen + After Sun Care
    • Toners + Serums
  • Candles
  • Eco Home
  • Fragrance
    • Cream Perfume
    • Demeter Fragrance Library
    • Demeter Fragrance Library Samplers
    • Natural Fragrance
    • Perfume | EDP
    • Rollerballs + Mini's
    • Zodiac Collection
  • Gift Sets
  • Home
    • Accessories
    • Candles
    • Greeting Cards
    • Incense
    • Reed Diffusers
    • Room Spray + Car Scent
  • Kids + Bubs
    • Kids all Ages
    • Mum + Bub
  • Men's
    • Body + Hand Cream
    • Body + Hand Wash
    • Body Scrubs
    • Deodorant
    • Gifts
    • Hair, Beards + Moustache
    • Face Care
    • Fragrance
    • Home Fragrance
    • Sunscreen + After Sun Care
  • Natural
    • Aromatherapy
    • Body Care
    • Cosmetics
    • Deodorant
    • Everyday Essentials
    • Skincare
      • Toner, Oil + Serums
      • Moisturisers
      • Cleansers
    • Sun Care
    • Fragrance
    • Hair Care
    • Hand Care
    • Home Fragrance
    • Lip Care
    • Man Care
    • Nail Care
    • Pregnancy Care, Kids + Baby
    • Vegan
  • Sunscreen
  • Wellness
  • On Sale
  • Our Best Sellers
  • Our Brands
  • The Beauty Edit
  • Scent Focus - Winter
  • Home
  • The Beauty Edit
  • Meet the Maker: Lindy Lloyd Ena Products

November 19, 2020

Meet the Maker: Lindy Lloyd Ena Products

  • Facebook
  • Twitter
  • Pinterest
  • Google+

 

Five years ago the natural beauty world wasn’t what it is today. Products erred either on the too-earthy side or were too generic, and packaging was an uninspired afterthought. It was precisely there that Lindy Lloyd, a former ad exec and massage therapist found – and filled – the gap in the market with Ena. Ena products are not only all-natural, eco-friendly and beautiful to look at but are also Australian made, which is something of a rarity these days. Here, we chat to Founder, Lindy Lloyd about giving back, surviving the Covid storm and why kindness is the best feeling in the world. 

 

Tell us a little about the Ena brand...

Ena, named after my grandmother, was launched in December 2015.  I spent 11 years as a Massage Therapist following many years in advertising and both of these careers were perfect precursors to creating and marketing my own range of creams and lotions. After many years of tweaking and perfecting the products, I decided the time was right to launch my own range onto the market. I really believed there was no reason you couldn’t have a range that was natural and eco friendly coupled with stunning design.  

 

What was your pre-Ena life like?

I spent many years in advertising, both in television and agencies.  It was certainly a phase that enabled me to bring both my marketing knowledge and wonderful contacts to the business. In fact, one of my dearest friends from those days, Chloe Quigley runs and owns Ortolan Design, who designed the beautiful Ena packaging. My time as a massage therapist then enabled me to learn how to create lotions and creams, and gain in-depth knowledge of the ingredients and essential oils, taking into consideration their benefits on an emotive and physical wellness perspective.

 

Was there a moment when you realised this is what you were supposed to do?

It was more of a natural process that found me where I am today.  Once my daughter, Bianca, started school it was a “now or never” situation.  I’d had the dream to launch my own brand for years, but the prospect of starting my own business from scratch was fairly overwhelming. Having worked for myself so long, I couldn’t go back to working for someone else so going forward, Ena was my only option. And, I haven’t regretted it for a minute!


 

Tell us about your first ever product...

It was our Rose Geranium and Lavender Hand Treatment. I was taught to make the cream from scratch, but kept adding more luxurious and nourishing ingredients to make what is now one of our best sellers. The combination of rose geranium and lavender is one of my favourites. The rose geranium is incredibly balancing and uplifting, while lavender has calming properties. It was Grandma’s favourite too!

 

What key ingredients do you choose for the brand?

Apart from my favourite blends of aromatherapy oils, (rose geranium and lavender, and mandarin and bergamot), the key carrier oils that I love are macadamia, sweet almond, and avocado oils. These are particularly nourishing oils that blend well and are easily absorbed into the skin, which gives our products the luxe feeling without being greasy.

 

You are proudly Australian made. Why is this important to you?

Everybody loves Australian made, including overseas customers as Australia is known for our eco friendly, high end products. Plus Australians love Aussie made as it ticks all the boxes – supporting local industry, lowering carbon footprint and our renowned high quality ingredients.


 

How do you choose what to launch? 

The best way is to choose what I would like to use myself. That way it’s always likely to be authentic and of the highest standard. 

 

What has been the most challenging product to develop?

The hand treatments, foot treatment, and body lotions as they were all created from scratch. It took years of testing and tweaking before I was completely happy with the formulations.  

 

What has been your greatest learning since launching the brand?

To never take things personally in business. Things will go wrong from time to time, and people may let you down, but the only way forward is to concentrate on what’s ahead, and learn from your mistakes.

 

How has the global pandemic changed your business?

We’ve been lucky enough to have a range that has weathered the COVID-19 storm. People need the small luxuries to feel good and nurture themselves. It’s sad to see the toll the pandemic has taken on people’s livelihoods. We’ve offered our understanding and support where possible, and hope to continue our valued relationships beyond this crazy time.

 

You say that Ena is based on feeling... for you, what is the best feeling in the world?

Kindness.  With kindness, all things are possible.  We need to look out for each other.

 

You donate $1 from every online sale to charity. Why was this important to you?

It’s a start. Ultimately, we’d love to support more charitable causes as we grow - it all ties in to the kindness thing. It’s not easy choosing which charities to donate to, but I’m a strong believer in supporting women and girls that are, through no fault of their own, in a situation that has rendered them powerless. Young girls need to be taught from an early age that their self worth is so important. Equality is a basic human right.

Also, the environment has and always will be a priority for us here at Ena.

The Quick Six… with Lindy Lloyd

 

My dream product to develop would be...

A facial serum.  It’s been on my list for some time.

 

This may surprise you but...

When I was a young girl, I used to read every skin care ad in magazines, instead of the articles!

 

My desert-island Ena product is...

Lip balm!  Never leave home without it.

 

I’m currently binge-watching...

Schitts Creek: one of the best, feel good TV shows I’ve watched in years.

 

2020 is… 

A surprise package, character building, life changing and challenging - one to tell the grandchildren about!

 

My favourite quote is...

This one by Rabindranath Tagore which always puts things in perspective for me…

 

“If you cry because the sun has gone out of your life, your tears will prevent you from seeing the stars.” 

 

Shop the range of Ena products here 

Or follow the brand on instagram @enaproducts  and Facebook Ena Products

 

 
  • Previous Beauty Edit
  • Next Beauty Edit
Australia Post Trackable

More details here

Australia's No.1 Destination for Body, Bath & Home

Locally owned & operated

Need Assistance?

Contact us here.

Service

Service

  • My Account
  • Track Order
  • Resolution Centre

About Us

About Us

  • About Us
  • Contact Us
  • The Beauty Edit

Information

Information

  • Terms of Use
  • Pay Later with zipPay
  • Privacy Policy
  • Shipping & Returns
  • Security Policy
  • Genderless Skincare

SIGN UP FOR BEAUTY EDIT UPDATES & MORE

Copyright © 2022 MU Australia
ABN: 33 103 806 257
  • Afterpay
  • MasterCard
  • PayPal Express
  • Visa
  • zipPay

Terms & Conditions

Welcome to our website. If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern MU Australia’s relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please do not use our website.

The term ‘MU Australia’ or ‘us’ or ‘we’ refers to the owner of the website whose registered office is . Our ABN is 33 103 806 257. The term ‘you’ refers to the user or viewer of our website.

The use of this website is subject to the following terms of use:

  • The content of the pages of this website is for your general information and use only. It is subject to change without notice.
  • Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.
  • Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.
  • This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
  • All trademarks reproduced in this website, which are not the property of, or licensed to the operator, are acknowledged on the website.
  • Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
  • From time to time, this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
  • Your use of this website and any dispute arising out of such use of the website is subject to the laws of Australia.

Privacy Policy

This privacy policy sets out how we uses and protects any information that you give us when you use this website.

We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What we collect

We may collect the following information:

  • name and job title
  • contact information including email address
  • demographic information such as postcode, preferences and interests
  • other information relevant to customer surveys and/or offers

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.

Afterpay

Shop Now. Pay Later.
100% Interest-free.

Simple instalment plans available instantly at checkout

Select Afterpay as your payment method

Use your existing debit or credit card

Complete your checkout in seconds

No long forms, instant approval online

Pay over 4 equal instalments

Pay fortnightly, enjoy your purchase straight away!


All your need is:

1) An Australian Visa or Mastercard debit/credit card; 2) To be over 18 years of age; 3) To live in Australia

To see Afterpay's complete terms, visit https://www.afterpay.com.au/terms

© 2022 Afterpay

eWAY Payment Gateway